If marketing isn’t fueling your growth, then it’s just not doing its job. We’ve been in your shoes. The Point Group is a marketing communications company built by business owners, marketing leaders, media and press pros, thinkers and doers who bring diverse experiences from the client side, agency side, from small startups to big brands with big plans. We can help you see your business with new eyes and find new ways to find new customers.
we're truly integrated
and get it done
Proactive problem solvers. Whether predicting or leading consumer behavior, launching a new product or repositioning your brand, our approach is always rooted in solving your challenges, looking for new opportunities and moving your business forward. This is your Turning Point. Now more than ever, you need a marketing partner who understands how to help you manage through change.
VIEW OUR SERVICES
Our Services
- Integrated Marketing
- Strategy
- Branding
- Digital
- Creative
- Studios
- Media
- Public Relations
- Social
great clients,
great work
From healthcare to technology, we’ve helped brands large and small get customers to come see them, and in many cases, stay with them.
we create work that works
It’s a new day. Business as usual is no longer business as usual. To not only survive but thrive, you need a group of thinkers and doers who can smartly and nimbly execute. It’s why we’re laser focused on leveraging industry insight to shape strategy and create unique, effective work to drive business performance. We’re always looking for new ideas to improve, optimize and keep you connected to your customers.
we measure methodically
181%
Increase In Call Volume
ENTERHEALTH ADDICTION RECOVERY
42%
Increase In Appointments
SOUTHWEST SCOLIOSIS INSTITUTE
$4M
In Membership Revenue
AURORA HEALTH & WELLNESS
92%
Pre-sales of New Residences
W DALLAS VICTORY HOTELS
19%
Increase In Surgeries
BAYLOR SCOTT & WHITE HEALTH
30M
Impression Campaign
SOLIS MAMMOGRAPHY
641%
Qualified Leads
SOUTHWEST CARE CENTERS
$8.75M
Grand Opening Sales
THE GROVES | A CRESCENT COMMUNITY
10K+
Facebook Fans In 3 Months
NORTERRE
$1.4M
New Move-In Revenue
SAGEWOOD SENIOR LIVING
100M
Unique Views In 1 Month
HILLTOP SECURITIES
32M
Impressions
CHI ST. LUKES HOSPITAL
238%
ROI From PPC Strategy
CARSRELO
we come with references
“When we hired The Point Group, we had 30 days to break ground and launch the Norterre brand. The Point Group had our microsite up, our event collateral done, and hosted our first event with 215 attendees. I’m continually amazed at how they integrate all disciplines and drive the process to make it easier for me to focus on other areas that need my immediate attention.”
Ann HartsCMO, Norterre
“TPG's team does a great job generating awareness of Wings Over Houston Airshow. As a 501(c)3 organization, we have a limited marketing budget, so we appreciate their diligence in seeking out opportunities to leverage our dollars whether identifying media and marketing partners, researching PSA opportunities or negotiating value-added exposure for our media buys.”
Bill RoachExec Director, Wings Over Houston
““I am so impressed with the digital leadership TPG brings to my business. From crafting my brand persona in the digital space to strategic development and activation across CRM, social engagement, PPC, web design, SEO and content development, they are trusted and invaluable partners in leading my business into the future.”
Erin AlmondDirector of Biz Dev, Cars Arrive
we're business experts
Our solid foundation of B2B and B2C marketing principles keep the customer, business objectives and measurable outcomes in focus. Our experience and business acumen drive real-world results.
Susan Owen
Chief Executive Officer
J Frederick
Executive Creative Director
Ann Rimkus
Executive Vice President
Ruth Baron
Sr. VP Healthcare Marketing
Nancy St. Pierre
VP Public Relations
Blake Hodge
Sr. Director Marketing and Client Services
Nate Smith
Digital Creative Director
we have news worth noting
Staying on Top of Healthcare Trends
The Point Group specializes in healthcare marketing. Our team works with healthcare industry leaders to stay ahead of consumer trends and marketplace demands. Recently, we’ve noticed some healthcare trends that may help you stay ahead…
tpg announces susan owen as CEO
Plano, Texas — Feb. 13, 2024 — Point Communications, Inc.’s subsidiary, The Point Group (TPG), an integrated marketing communications firm, is pleased to announce Susan Owen as Chief Executive Officer. As a founding member of…
super social plays: maximizing super bowl LVIII with social media
Key Takeaways: Live Engagement: Focus on real-time reactions during the game to engage fans with spontaneous content. Join Conversations: Participate authentically in discussions using hashtags, funny observations, and prompt responses. User-Generated Content: Encourage fans to…
